Rebecca Bomann, founder of Selling Advantage for Senior Homeowners™, witnessed first-hand how difficult it can be for seniors to sell their home.

Her grandfather was 82, and the task of selling his home was a long and arduous one. He did not have the physical energy to get the house “ready for sale”, or to keep up on the housework and landscaping while buyers were coming to view his home.

Months dragged by, and her grandfather experienced unexpected visits during his naps, pushy buyers, and the challenges of health issues that compromised his strength and time.

Rebecca Bomann, and her grandfather

Rebecca’s family helped her grandfather in every way they could, but it was clear that the sale had not been easy on him. The distance of the family to his house made it difficult to be there and help him through a successful sale.

In the years that followed, Rebecca came into contact with other seniors who were facing the decision to downsize and sell their home. Each time, it was clear that the senior was experiencing a great deal of stress from not knowing how the sale would turn out.

There were other instances where the senior’s home had to be updated for the sale, disrupting the senior’s daily life and turning their precious home into a real estate “product”. In still another case, the buyer gave the senior very little time to pack up and move, sending the senior into a race against time to pack up 30 years of living and raising a family.

Later, when Rebecca began working in real estate, she discovered how simple it was to tailor the sale of a property around the needs of the seller. In one transaction after another, Rebecca worked directly with the seller to custom-make the sale of their home – on their time frame, with few intruders, and without having to work on the home to make it ready.

It became very clear that seniors, as respected members of our community, should have the option to sell their home in this very same way. Rebecca began to work with members of the senior care community to fashion a program that would be exclusive to seniors, allowing them an easy transition in the sale of their home. The sale of the home would be crafted with the utmost of respect, kindness, and integrity towards the senior.

The goal of Selling Advantage for Senior Homeowners is to make the SASH Program a viable option for all senior homeowners.

Rebecca Bomann, founder of Selling Advantage for Senior Homeowners, has a B.A. degree from Hamilton College in New York. She graduated summa cum laude and Phi Beta Kappa with honors in Sociology. Rebecca brings a wide range of experience in social work, community service, real estate, and business. Rebecca’s compassion for seniors grew from the time that she was a live-in caregiver for her grandfather.

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